Should Athletes Charge For Their Autograph?
We have promoted several autograph shows over the past few years and the question we always hear is, "Why would a multi-millionaire charge for his/her autograph?"
Some people feel that it is not ethical to charge for an autograph -- or resell it.
These people are misinformed.
Athletes like Joe Montana and Jerry Rice MUST sell their autograph. There is a huge demand for their autographs worldwide and people pay for their signed items. If they didn't charge for it, people would make millions of dollars selling their items on eBay and they (the celebrity) would make nothing!
Have you ever seen a celebrity somewhere and you feel kind of embarrased to go up to them and ask for their autograph? That is the great thing about autograph shows. You are paying a fee and you are entitled to a perfect autograph on any item you choose. You don't feel embarrased because you are paying a fee and the celebrity is now required to sign your item however you like.
I think most people who scoff at professional athletes who charge for their autograph are mostly jealous because their "autograph" is worth nothing so they conclude that everybody's autograph should be worth nothing, therefore, when athletes charge for their autograph it doesn't seem right to them.
For most retired athletes, autograph signings are a very strong stream of income for them. Remember, they don't get the big salary they used to get. Most players are on a much tighter budget after retiring from professional sports.
Do you think it is wrong for athletes to charge for their autograph? If you do, we want to hear from you! Do you think they should charge $195+ for their autograph at shows if the demand is there? Do you think congress should pass a law prohibiting athletes to charge for their autograph?
Our position is clear. Athletes should be able to charge whatever the market will bear without feeling bad about it. Just like Bill Gates should be able to sell as many shares of Microsoft as he wants, whenever he wants.

